What makes us different is that we work with Marketing Managers to help them understand the value of adding motorsports marketing to their overall branding and exposure plan.  Many don’t realize that it doesn’t take an 8 figure investment to get involved. There are often one time and associate level sponsorships available which allow companies to participate in motorsports marketing very affordably and as they track their success (measured in return on marketing investment), they can increase their spend for more exposure.

Currently, we have the following opportunities for marketing partners:

  • NHRA Sportsman Level (Super Comp) Sponsorship: Opportunity to sponsor a Veteran Driver headed to the Professional Class (Top Fuel). Sponsorship ranges from $1,000 for a single race to $150,000 for a full season with national exposure.
  • NHRA Pro Stock Motorcycle: Opportunity to partner with a Veteran Pro Stock Pilot (National Event Winner) & Brand Ambassador. Pro Stock Motorcycle is the lowest cost point of entry in the NHRA Professional Class. Half Season Sponsorship (8 events) = $225,000.  Full Season Sponsorship = $400,000. Both include full PR package from a professional PR agency. Cost can be subsidized by an Associate Sponsor.
  • Lucas Oil Modified Series. Opportunity to partner with a driver who has been ranked in the top 5 drivers by NASCAR scouts. If you have aspirations to sponsor an up and coming NASCAR driver, at a fraction of the cost, now is the time. Sponsorship ranges from $7,500 for a single race, to $37,500 for a half season. Includes exposure on MAVTV.
  • NHRA Nitro Top Fuel Dragster. If you are interested in marketing engagement at the top of the NHRA food chain, then a Top Fuel Sponsorship is something to consider.  These machines generate 10,000 Horsepower and if you’ve never seen it live, you are missing out.  This is one of the biggest fan attractions, and therefore one of the more costly marketing partnerships. We can connect your brand with one of 3 National Event Winning / Championship Winning Top Fuel Pilots who are seeking funding to get back on the track. Full Season sponsorship is in the $2.5 Million range and Partial Season (even single race) Sponsorship is available for the right marketing partner. At this level, you have a brand ambassador, and the ability to do product endorsement deals. If you are a retailer, looking for exposure, we have a unique opportunity for you with one of our partners. Did you know that  Top Fuel sponsorship has helped a product from one of the worlds largest food brands (Nestle) become a household name. Why shouldn’t your company be a household name as well?

To learn more or discuss the possibilities, contact Anthony Kirlew at 480-338-6744.

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